The right way to position against competition
Monday, August 23rd, 2010

This is Part 4 of the series: 5 lessons from 150 startup pitches.??
After seeing hundreds of startup pitches for this year’s Capital Factory program, I can tell you that the two most common errors in positioning a company against competition are, strangely, opposites:
Claiming you have no competition. Defining your company’s offering and positioning by combining “the best” traits of 6 competitors.This isn’t just a problem when pitching — it’s a problem with you defining who your customers are, what they want, and your role in the marketplace.
Let’s break down the ways these fallacies manifest and what you can do instead.
There is no competitionHere’s what this sounds like ..read more
It answers questions like “How do I get the courage to just start when I know so little about what it’s really like at a startup?” and “How do I balance the utility of learning from others with wanting to go my own, unique way?”
Last Friday Barack Obama signed the Credit Card Accountability, Responsibility and Disclosure (CARD) Act of 2009 (aka “Credit Card Bill of Rights Act”) into law. The law does not go into effect until February of 2010, but there has been lots of talk about this bill already. Let’s talk about what is really in this bill and what this bill really means for you and your wallet.